Our mission: create an exceptional sound system for a class-leading sports car. A vision shared by both brands to deliver unadulterated sound, bringing a new level of sound immersion to the 540C, 570S Coupé and Spider, and 570GT.
Inspired by the form of a great white shark, the McLaren 720S embodies their relentless quest to push limits, and the Bowers & Wilkins audio system for the 720S helps take the driving experience to new heights.
The Ultimate Series, a family of the world’s most uncompromising supercars. The Bowers & Wilkins audio system was first available in this Series with the iconic McLaren Senna.
Bowers & Wilkins and McLaren: two British high-performance brands that share a love of pushing the boundaries of what is possible in their respective spheres. Both are renowned for never taking ‘it’s not possible’ for an answer. We have worked together to create a pristine sound experience in the Sports Series, Super Series and Ultimate Series cars.
The McLaren Sports Series audio system features Tweeter-on-Top: an audio design feature usually found only in high-end loudspeakers, including Bowers & Wilkins award-winning 800 Series Diamond.
Advanced speaker cone technology
All our McLaren audio systems the speaker cones use advanced materials such as aramid fibre and Rohacell® – materials originally developed by Bowers & Wilkins for its award winning hi-fi loudspeakers.
The tweeters in all of the Bowers & Wilkins sound systems for McLaren feature Nautilus diffusers: spiraling channels that dissipate reflected sound waves that emanate from the rear of the drive unit.
The two companies work together closely to create audio systems that are an integral part of the cabin architecture, with speakers placed in optimal locations, ensuring maximised acoustic performance.